It makes us do different things, but we do not feel the need to control it and exploit it to our advantage. At least, this is applicable to those who do not show interest in mind control.
Most people think that you can suggest anything to a person while he is in trance and that the subconscious part of the mind will accept it no matter what. In turn, the person will do this thing irrespective of whether it is good or bad, moral or immoral.
The reality is that things are not as straightforward as most people think. It is true that you can make any suggestion to a person when he is in trance. However, it has to make sense within the context that you are setting.
Let’s say that you are salesperson trying to sell a product. You can use the classic story telling technique to get the prospect into a state of trance. His subconscious mind is fully opened and you can see the visual signs of trance state.
Then you can readily slip in the embedded command “Buy the product” into the story. In fact, you can do it at any point in the story and this command does not have to be logically connected to the previous and/or the following sentence.
The person should not notice is consciously, but should accept it subconsciously. However, the story has to be logically connected to the product and the prospect has to identify himself with the character.